10 bestSelf Tannerof July 2025
112M consumers helped this year.
10% off
1
NIVEA Q10 Firming + Glow Body Lotion | Firmer-Feeling Skin | Gradual Tanning Lotion without sun exposure |Firming Body Lotion | Daily Moisturizer | For all skin types | 400mL
NIVEA
10.0
26% off
2
Self Tanner Tanning Lotion - USA Made with Natural & Organic Ingredients, Sunless Tanning Lotion for Body, Perfect Self Tan for Women & Men for a Natural Looking Glow, Medium to Dark
BEAUTY BY EARTH
Editor’s Choice
10.0
3
Jergens Natural Glow +Nourish Daily Moisturizer & Gradual Sunless Self Tanning Body Lotion for Dry Skin, Medium to Deep Shade (220 mL)
Jergens
9.9
4
Self Tanning Drops - USA Made with Natural & Organic Ingredients, Medium Face Tanning Drops to Add to Lotion, Moisturizing Bronzing Tanner for Face & Body, Toxin Free Tanner for Fake Tan
BEAUTY BY EARTH
Editor’s Choice
9.8
5
Coco & Eve Sunny Honey Bali Bronzing Self Tanner Mousse Set - All Natural Sunless Tanning Mousse | Instant Self Tanning with Bronzer with Self Tanning Mitt Applicator (200ml) (Medium)
Coco & Eve
9.6
Other
Coco & Eve Antioxidant Tanning Micromist. Sunless Self Tanning Face Mist with Antioxidants to Boost Hydration. Quick, Flawless, Streak Free Face Tan. (2.54 fl oz)
Nuda Self Tanning Mousse | Lightweight Sunless Tanning Lotion | Cruelty Free Body Self Tanner Mousse with Natural Ingredients | Bronzing Lotion at Home (200mL, Medium)
St. Tropez Self Tan Bronzing Mousse, 8 fl. oz.
St. Tropez Self Tan Express Mini Kit
6
Jergens Natural Glow Instant Sun Sunless Tanning Mousse, Light Bronze, 180 mL
Jergens
9.5
7
St. Tropez Self Tan Express Advanced Bronzing Mousse, 6.7 Fl Oz | Classic Tan
St.Tropez
9.2
8
Beauty by Earth Self Tanner Mousse - Medium to Dark Fake Tan Sunless Tanner, Self Tanners Best Sellers, Natural Looking Self Tan, Self Tanning Mousse, Tanning Foam for Use as Body or Face Tanner
BEAUTY BY EARTH
Editor’s Choice
9.0
9
Nuda Canada Face Tan Water | Lightweight and Clear Self Tan Face Mist | Cruelty Free Face Tanner Water with Natural Ingredients | Buildable Spray Tan Solution (75 mL), Pack of 1,1.0 count
Nuda Canada
8.8
10
Bondi Sands Self Tanning Foam Dark| Lightweight Self-Tanner Foam Enriched with Aloe Vera | Coconut scent | Suitable for all skin tones |Streak-Free | Never Orange | Vegan & Cruelty Free (200 mL)
Bondi Sands
8.5
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A Guide to Selecting the Best Self Tanner
Choosing the right self-tanner can help you achieve a natural-looking glow without the risks of sun exposure. The best self-tanner for you depends on your skin type, desired shade, application preferences, and how long you want the tan to last. Understanding the key features will help you avoid streaks, orange tones, or unwanted smells, and ensure a smooth, even tan that fits your lifestyle.
Type (Mousse, Lotion, Spray, Drops, Towelettes)
The type of self-tanner refers to its form—mousse, lotion, spray, drops, or towelettes. This is important because each type offers a different application experience and finish. Mousses are lightweight and dry quickly, making them good for beginners or those who want fast results. Lotions are moisturizing and ideal for dry skin, but may take longer to absorb. Sprays can cover large areas quickly but may be harder to control. Drops are mixed with your regular moisturizer for a gradual tan, and towelettes are convenient for travel or touch-ups. Choose the type that matches your comfort with application and your skin’s needs.
Shade (Light, Medium, Dark)
Shade refers to how deep or dark the tan will appear. This is crucial because picking the right shade ensures a natural look. Light shades are best for fair skin or those new to self-tanning, as they are more forgiving. Medium shades suit most skin tones and offer a noticeable but not dramatic tan. Dark shades are for those with deeper skin tones or experienced users seeking a bold tan. Consider your natural skin color and how dramatic you want the result to be when choosing a shade.
Longevity
Longevity describes how long the tan will last before fading. Some self-tanners are designed for a quick, one-day glow, while others develop over several hours and last up to a week. If you want a tan for a special event, a short-term product may be best. For ongoing color, look for formulas that promise longer wear. Your lifestyle and how often you want to reapply should guide your choice.
Development Time
Development time is how long it takes for the color to fully appear after application. Some self-tanners work instantly, while others take several hours to develop. If you need a quick tan, choose a fast-developing formula. If you prefer to apply at night and wake up with color, a gradual or overnight tanner is ideal. Think about your schedule and when you want the tan to show up.
Scent
Scent refers to the fragrance of the self-tanner, which can range from unscented to tropical or floral. Some self-tanners have a strong chemical smell due to the active ingredients, while others are formulated to mask or neutralize odors. If you are sensitive to smells or plan to wear the tanner during the day, look for products labeled as low-odor or scented. Your personal preference and sensitivity to fragrance should guide your choice.
Skin Type Compatibility
Skin type compatibility means how well the self-tanner works with different skin types, such as dry, oily, sensitive, or acne-prone skin. Some formulas are enriched with moisturizing ingredients for dry skin, while others are oil-free for those prone to breakouts. If you have sensitive skin, look for hypoallergenic or dermatologist-tested options. Knowing your skin type will help you pick a product that enhances your tan without causing irritation or breakouts.
Ease of Application
Ease of application refers to how simple and mess-free it is to use the self-tanner. Some products come with applicator mitts or are tinted so you can see where you’ve applied them, reducing the risk of streaks. Others may require more careful blending. If you’re new to self-tanning, look for user-friendly options with clear instructions and visible color guides. Your experience level and comfort with self-tanning should help you decide.
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