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10 bestAdvertising Booksof February 2025

112M consumers helped this year.

1

Ogilvy on Advertising
Ogilvy on Advertising

9.9

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2

Cashvertising
Cashvertising

Career Press

9.8

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3

Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding
Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding

9.7

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4

Scientific Advertising: 21 advertising, headline and copywriting techniques
Scientific Advertising: 21 advertising, headline and copywriting techniques

9.6

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5

Positioning: The Battle for Your Mind
Positioning: The Battle for Your Mind

McGraw-Hill Education

9.4

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Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising

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All-American Ads of the 90s

All-American Ads of the 90s

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50s All-American Ads

50s All-American Ads

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It's Not How Good You Are, It's How Good You Want to Be: The world's best-selling book by Paul Arden

It's Not How Good You Are, It's How Good You Want to Be: The world's best-selling book by Paul Arden

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6

The Copy Book: How Some of the Best Advertising Writers in the World Write Their Advertising
The Copy Book: How Some of the Best Advertising Writers in the World Write Their Advertising

Taschen

9.2

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7

Confessions of an Advertising Man
Confessions of an Advertising Man

Southbank Publishing

9.0

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13% off

8

Canadian Advertising in Action
Canadian Advertising in Action

Pearson Canada

8.7

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9

60s All-American Ads
60s All-American Ads

8.4

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14% off

10

Scientific Advertising: Original Classic Edition
Scientific Advertising: Original Classic Edition

8.2

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